{
  "schemaVersion": 1,
  "evidenceType": "synthetic",
  "period": "2025-12",
  "reviewedAt": "2026-09-05",
  "unit": "USD",
  "population": "NovaCRM; all company segments",
  "seed": 42,
  "sources": [
    "projects/04-executive-kpi-report/data-pipeline/01_generate_saas_data.py",
    "projects/04-executive-kpi-report/data-pipeline/02_compute_kpis.py",
    "projects/04-executive-kpi-report/backend/kpi_backend/analytics_engine.py"
  ],
  "method": "mrr_waterfall; starting + new + expansion - contraction - churned = ending",
  "bridge": {
    "starting_mrr": 952222.59,
    "new": 8185.58,
    "expansion": 34247.41,
    "contraction": 3424.77,
    "churned": 21538.42,
    "ending_mrr": 969692.39
  }
}